We built this because we lived it.
Two brothers. One platform. Built from every lesson running an e-commerce brand from nothing.
Built by operators, not outsiders.
We didn't study e-commerce. We built a brand from nothing and lived every part of it.
No agency. No investors. We sourced products, wrote ads, and tracked every metric ourselves. Two brothers. Zero shortcuts.
- 6-fig MRR
- Built from scratch. No agency, no shortcuts.
- 2 brothers
- Every metric tracked and optimised by hand.
Great e-commerce should be accessible to everyone.
Every merchant deserves the tools that were once reserved for enterprise brands.
Amboras gives independent merchants the same capabilities as the world's biggest teams. Automated, intelligent, and always on.
- Hands-free
- Your store grows without demanding your constant attention.
- All-in-one
- One platform replaces the agencies, plugins, and dev retainers.
Backed by the firm behind Airbnb, Stripe, and OpenAI.
Y Combinator accepted us into the Spring 2026 batch.
YC backed Airbnb, Stripe, and OpenAI before anyone knew what they'd become. When they looked at what we were building and said yes, we knew we were onto something real.
- S26
- One of the most selective programmes in startup history.
- $600B+
- Combined valuation of YC-backed companies.
Amboras. The platform merchants deserve.
Everything we learned is now built into one platform.
No app stacks to stitch together. No freelancers for every small change. The AI handles your pages, promos, tests, and pricing, while you focus on your product.
- All-in-one
- Store builder, A/B testing, SEO, bundles, pricing AI.
- YC S26
- Backed by investors behind Airbnb, Stripe, and OpenAI.
Hands-free e-commerce.
Describe your product. Amboras does everything else.
Store builder · SEO · A/B testing · Bundles · Subscriptions · Pricing optimisation · Conversion rate · Multi-storefront · Promo campaigns · Checkout optimisation
- It tests. You don't.
- Amboras runs your A/B tests, tries your bundles, and experiments with your pricing. It kills what doesn't work and scales what does.
- Found by Google. Bought on the first visit.
- Built-in SEO means your pages rank. Built-in conversion optimisation means the people who land actually buy.
- One product. Every audience.
- Deploy tailored storefronts for different markets, channels, and customer profiles. All managed from one place, no dev needed.
Amin & Imad Mokadem
“We make it disgustingly easy for normal people to sell stuff online.”
Co-founders, Amboras